Water Treatment & Conservation

Water has traditionally been a challenging area that venture capital investors avoid, but it’s crucial to understand the dynamics of the industry and what niches to participate in. Most customers want end-to-end solutions, rather than components, so successful companies in this space must have a degree of vertical integration to be able to capture meaningful market share. Also, zero liquid discharge is the holy grail of the industry — customers want to minimize the volume of their waste stream as much as possible, given the high costs of offsite treatment.